单项选择题
患者,女,22岁,未婚,因宫外孕入院治疗。护士在与患者沟通时,其家属推门进入病房,患者突然沉默不语,拒绝回答。此时影响沟通效果的因素是
A.情绪因素
B.认知因素
C.文化因素
D.身体因素
E.隐秘因素
点击查看答案&解析
<上一题
目录
下一题>
热门
试题
未分类题
?Read the article below about marketing management.?For questions 18—20, mark one letter (A, B, C, D) on your answer sheat for the ansuer you choosE.Marketing ManagementPlayboy's principal distritution channel until 1979 was a network of approximately 450 nonproprietary retail outlets throughout the United States, many of which also sold other brands of men's premium shoes. Play boy's shoes were sold wholesale to retailers at approximately 50 percent of the suggested retail pricE.Price increases usually were announced in February or August. The company did not offer its retail accounts quantity discounts.Because producing high-quality men's dress shoes demanded highly skilled labor and specialized facilities, Playboy's entire product life had been manufactured at the company's facility in Lynn, Massachusetts, through our most of the company's history. As consumer preferences changed and fashion became more important in men's shoes during the 1970s, Playboy began contracting with outside manufacturers to produce casual shoes that matched Playboy's quality and feature specifications yet could extend the brand's franchise to a younger age group. Playboy's executives labeled these styles 'outside' shoes, while those manufactured at the Lynn plant were called 'inside' shoes, in 1985, the average prices the retailer paid Playboy for pair of inside shoes was $52 and, for a pair of outside shoes, $34. Variable manufacturing costs per pair of inside shoes were $40. The average cost of a pair of outside shoes to Playboy was $28.Playboy sold approximately 160 inside shoe styles and 56 styles made by outside mahufacturers, Since there were 80 sizes to each style, Playboy' total SKUs numbered around 17,280, and it carried an inventory in stock of over 64,000 pairs, Both internal and external production schedules for each stylE.were set in advance, based on sales projections. Playboy rarely did 'makeup' (styles not included in its regular product line, manufactured to the specification of a retailer) for a particular retail account.Each of Playboy's 16 salespeople was assigned a geographic territory and was responsible for retailer sales and service with the areA.Salespeople also were expected to perform. 'previews' at the beginning of fail and spring seasons as a method of increasing both consumer and trade sales, Previews consisted of a sales presentation at retail store, where the Playboy salesperson would display and explain the company's entire line to store customers. During the preview, the customer was offered a price promotion of $10 off any pair of Playboy shoes. The retailer was responsible for absorbing the cost of the promotion, while the cost of advertising placed to stimulate retail traffic during the preview was shared between Playboy and the retailer. The Playboy sales person would spend time with the retailer's salespeople and customers describing the quality and comfort of Playboy shoes. Company management believed that consumers were likely to 'trade up' to a higher-priced brand if they understood the features and benefits of premium shoes. The managers believed that retail sales people often missed sales opportunities by assuming that casually dressed customers would not buy expensive high-quality shoes, and one of Playboy's goals was to have retail salespeople try a pair of Playboy shoes on every customer. For some Playboy retail accounts, close to 30 percent of annual sales were made during the fall and spring previews.Playboy management tracked the sales of every shoe stylE.If sales of a particular stylE.slowed, management might elect to replace only the middle sizes, ensuring that Playboy would end up with the most popular sizes of a stylE.before the stylE.was terminated or 'closed out'. Established rA.128,000B.4,480C.17,280D.68,000
A.?For
B.
C.
D.
E.
F.
G.128,000
B.4,480
C.17,280
点击查看答案
单项选择题
患者,男,39岁,因上消化道出血入院治疗。护士在询问患者收集资料时,下列属于开放式提问的是
A.您今天还有黑便吗
B.您今天吃东西了吗
C.您胃部有疼痛感吗
D.您患有胃溃疡吗
E.您今天感觉怎么样
点击查看答案&解析
相关试题
Hippies were members of a youth mo...
Credibility about messages is high,...
患儿,女,5岁,因发热、咳嗽入院就诊。静...
护理活动中,取得病人知情同意的实质是
下列属于患者义务的是