单项选择题

What is the writer's main purpose

A．To explain the history of slogans.
B．To explain the persuasiveness of slogans.
C．To explain how slogans have changed.
D．To explain how slogans are used on television.

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热门试题

单项选择题

Products sell better if ______.

A．slogans change the consumer's beliefs
B．slogans agree with the consumer's beliefs
C．slogans identify a social movement
D．advertisers use slogans on television

单项选择题

Lasswell's and Edelman's studies are important in that they ______.

A．believe that a verbal symbol might evoke a desired reaction
B．demonstrate that patterning and consistency is crucial to the use of symbols
C．organize collective attitudes around a symbol
D．demonstrate a culture's principles are indicated by the slogans which are used