单项选择题

Products sell better if ______.

A．slogans change the consumer's beliefs
B．slogans agree with the consumer's beliefs
C．slogans identify a social movement
D．advertisers use slogans on television

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热门试题

单项选择题

Lasswell's and Edelman's studies are important in that they ______.

A．believe that a verbal symbol might evoke a desired reaction
B．demonstrate that patterning and consistency is crucial to the use of symbols
C．organize collective attitudes around a symbol
D．demonstrate a culture's principles are indicated by the slogans which are used

单项选择题

Because slogans are social symbols they ______.

A．can have different meanings in different cultural and economic settings
B．are widely used as status symbols
C．can be used to demonstrate high social standing
D．are perceived as difficult to grasp