A. A number of exhibition organizations also provide free guides and services.
B. Lead times for publications can be anything from 6 to 24 weeks before publication and it is essential that details are sent in time.
C. Meetings on pre-show activities should be held to ensure all personnel are clear about recent developments.
D. Research by the Exhibition Marketing Group shows that 61% of visitors are attracted to exhibitions by new products and technology.
E. Make sure that any mail sent out about your company has details of your participation.
F. The cost of exhibition space, transportation, and other related issues need to be considered well in advance.
G. The success of any show is greatly influenced by the way exhibitors market themselves.