单项选择题

The phrase "the catch phrase" (Line 2, Para. 5) has the closest meaning to ______.

A．the promotion slogan
B．the marketing strategy
C．the secret recipe
D．the pleasant taste
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单项选择题
It can be inferred that Chevrolet Nova ______.
A．was originally aimed at the market of Latin countries
B．suffered a severe sales slide in the Spanish market
C．did not have as good performance as Caribe
D．was popular outside the Spanish market
单项选择题
According to the passage, why did the laundry detergent ad fail in the Middle East
A．Because the advertiser is unaware of the Arabians' need for detergent.
B．Because the advertisement is offensive to the Arabic religious belief.
C．Because the advertiser is ignorant of the reading habit of the Arabs.
D．Because the advertisement is mistakenly translated by the Arabs.
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