单项选择题

What is the main purpose of this passage

A．To tell how difficult it is to make a good brand name.
B．To compare different ways of choosing brand names.
C．To recommend some popular brand names.
D．To introduce what a good brand name is.

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单项选择题

Which of the following is most important in making a brand name popular

A．Being easy to remember.
B．Having lots of advertisements.
C．Gaining support from associations.
D．Showing the benefits customers can have.

单项选择题

Why does the passage mention the brand names such as McDonald's, GM in the first paragraph

A．To show that a good brand name is significant for a company.
B．To tell readers that they are important and popular terms.
C．To introduce some well-known brand names to readers.
D．To explain why those companies are successful.