单项选择题

What lesson has Reebok learned from Nike' s distribution problems

A．A company should not sell its high quality shoes in discount stores.
B．A company should not limit its distribution network.
C．A company should do follow-up surveys of its products.
D．A company should correctly evaluate the impact of a new craze on the market.
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单项选择题
Reebok's view that consumers judge the quality of the brand by the quality of its distribution implies that______.
A．the quality of a brand is measured by the service quality of the store selling it
B．the quality of a product determines the quality of its distributors
C．the popularity of a brand is determined by the stores that sell it
D．consumers believe that first-rate products are only sold by high-quality stores.
单项选择题
One reason why Reebok' s managerial personnel don't like their shoes to be called footwear for yuppies is that______.
A．they believe that their shoes are popular with people of different age groups
B．new production lines have been added to produce inexpensive shoes
C．"yuppies" usually evokes a negative image
D．the term makes people think of prohibitive prices
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