问答题
PART TWO
· You are responsible for planning the magazine advertising of your company’s new product, which is a polish for cars, You have just received the letter below from the magazine that you are going to advertise with. You have also received a memo from your Marketing Manager about the advertising campaign.
· Write a letter to Mr, Johnson at the Magazine, telling him about the changes to the advertisement booking, and asking him for any other information that you require.
· Write 120-140 words.
Dear Ms. Beddington,
Thank you for your advertisement booking, the details of which I confirm below.
Name of Company. Autocare Products
Name of Product: Supergloss
Details of advert: 1/2-page black&-white
Advert will appear in: June, July and August issues of the magazine
Cost of advert: $350 for one issue (3issues=$1050)
Discount: 5% for early booking
Total Cost: $997.50
We trust that is satisfactory.
Yours sincerely,
Jack Ellwood
Advertising Sales Manager
MEMO
To. Cathy Beddington
From: John Humphrey
Re: New product advertising
The Managing Director has approved an increase of budget on this campaign, so we can go for: colour advert, six issues.
Could you contact the magazine and get them to change this Please check the price and the possibility of a bigger discount.
Also tell them to get the product name right—Supagloss.
Thanks !
John