·You will hear part of an interview between head of Leo Burnett Entertainment and an interviewer.
·For each question 23—30, mark one letter A, B or C for the correct answer.
·You will hear the recording twice. What is true about the rational gate and emotional gate
A. The emotional gate is all about trust, love, identification and benefits. B. The rational gate examines the advantages, belief and features, and seeks value for money. C. The emotional gate is all about trust, love, identification and belief.