Proofread the given passage on ANSWER SHEET TWO as
instructed.The passage contains TEN errors. Each
indicated line contains a maximum of ONE error. In each case, only ONE word is
involved. You should proofread the passage and correct it in the following
way.
The producers of instant coffee found their product strongly
resisted in the market places in spite of their products’ manifest advantages.
However, the advertising expenditure for instant coffee was far greater than
which for regular coffee. Efforts were made to find the cause of the consumers’
seemingly reasonable resistance to the product. The reason given by most people
were dislike of the taste. The producers suspected that there might be deeper
reasons, however. This confirmed by one of motivation research’s classic
studies, one often cited in the trade. Mason Haire of the University of
California, constructed two shopping lists that were identical except from one
item. There were six items common to both lists with the brands or amounts
specify. The seventh item, in fifth place on both lists, read Maxwell House
coffee on one list and Nestle Instant Coffee on other. One list was given
to each one in a group of fifty women, and the other list to those in another
group of the same size. The women were asked to study their lists and then to
deseribe, as far they could, the kind of women (personality and character) who
would draw up that shopping list. Nearly half of those who had received
the list including instant coffee was described a house-wife who was lazy and a
poor planner. On the other hand, only one woman in the other group described the
housewife, who had included regular coffee on her list, as lazy. ______