阅读下面的短文，文中有15处空白，每处空白给出4个选项。请根据短文的内容，从4个选项中选择1个最佳答案。 Coffee The producers of instant
coffee found their product strongly resisted in the market places despite their
obvious advantages. Furthermore, the advertising expenditure for instant coffee
was far greater than that for regular coffee. Efforts were (51)
to find the cause of the consumers’ seemingly unreasonable
(52) to the product. The reason given by most people was
(53) for the taste. The producers suspected that there might
be (54) reasons, however. This was confirmed by one of
motivation research’s classic studies, one often cited in the trade. Mason
Haire, of the University of California, (55) two shopping
lists that were identical except for one item. There were six items common to
both lists: hamburger, carrots (胡萝卜), baking power, bread, canned peaches and
potatoes, (56) the brands or amounts specified. The seventh
item, in the fifth (57) both lists, read "1 lb. Maxwell
House coffee" on one list and "Nescafe instant coffee" on the (58)
. one list was given to each person in a group of fifty (59)
, and the other list to those in an other group of the same
(60) . the women were asked to study their lists and then to
describe as far as they could, the kind of woman ("personality and character")
(61) would draw up that shopping list. (62)
half of those who had received the list including instant coffee
described a housewife who was laze and a poor planner. (63) ,
only one woman in the other group described the housewife, who had (64)
regular coffee on her list, as lazy; only six of that group suggest
ed that she was a poor lanner.. eight women felt that the instant-coffee user
was probably not a good wife! No one in the other group (65)
such a conclusion about the housewife who intended to buy regular
coffee.