单项选择题

In discussing the marketing concept, the author focuses on _____.

A．its main characteristic
B．its social impact
C．its possible consequence
D．its theoretical basis
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单项选择题
The marketing concept discussed in the passage is, in essence, _____.
A．the practice of turning goods into money
B．making goods available for purchase
C．the customer-centred approach
D．a form of persuasive salesmanship
单项选择题
What does the restoration of the Classic Coke best illustrate
A．Traditional goods have a stronger appeal to the majority of people.
B．It takes time for a new product to be accepted by the public.
C．Consumers with conservative tastes are often difficult to please.
D．Products must be designed to suit the taste of the consumer.
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