单项选择题

According to the author, the most important step in developing an effective campaign is______.

A．to select the best possible media
B．to create a good environment
C．to collect some information
D．to define the objectives
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单项选择题
It can be inferred from the third paragraph that______.
A．one objective will confuse the selected audience
B．a set of objectives will help to attract new employees
C．one objective will make the selected audience know what to do
D．a set of objectives will help the selected audience know more about the campaign,.
单项选择题
What does the author imply by saying too much illustration and too few detailed data (Para. 6)
A．Explain too much with no figures and facts.
B．Emphasize the details without illustration.
C．Explain nothing about the objectives.
D．Illustrate too few detailed data.
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