单项选择题

What is the best title for this article

A．Cultural Importance in Advertising.
B．International Companies' Translation Mistakes.
C．Avoidance of Culture Oversights in Advertising.
D．Prevention of Translation Blunders.

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单项选择题

According to the passage, why did the laundry detergent ad fail in the Middle East

A．Because the advertiser is unaware of the Arabians' need for detergent.
B．Because the advertisement is offensive to the Arabic religious belief.
C．Because the advertiser is ignorant of the reading habit of the Arabs.
D．Because the advertisement is mistakenly translated by the Arabs.

单项选择题

The phrase the catch phrase (Line 2, Para. 5) has the closest meaning to ______.

A．the promotion slogan
B．the marketing strategy
C．the secret recipe
D．the pleasant taste