填空题

CUSTOMER SERVICE
Customer service has become such as an important competitive
differentiator that it really is no longer solely the responsibility of
41. a small group of individuals staffing around a complaints desk.
42. Customer service is included every employee’s responsibility, and it
43. should be a proactive rather than a reactive strategy. Excellent
44. service wins and keeps up customers. Service means extras—in terms
45. of product, care and information—customised to meet for the similar
46. needs of a group of customers. It has become so relatively complex
47. and inclusive, extending from order planning to postsales service,
48. that a cross-functional team of staff and managers is often one needed
49. for service delivery. Some more things haven’t changed. The three
50. "F"s of service still apply, it has to be fast, flexible, and come
51. from the first person the client contacted. However by today, the first
52. person may be a computer, and fast now means instantaneous.
Flexibility remains key to survival.